Category: Foundations
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Content Marketing for (New or Newish) Online Business Owners
Content marketing is crucial for any online business owner looking to build their brand and connect with customers. But it can also seem overwhelming to develop a content strategy from scratch when you’re just starting out (or starting over). In this guide, I’ll cover almost everything you need to know about crafting an effective content…
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Harnessing the Power of AI: Revolutionizing SEO-Friendly Content Creation
In today’s digital landscape, search engine optimization (SEO) is crucial for driving traffic and visibility to websites. However, creating optimized content that ranks high in search engines can be challenging and time-consuming. This is where artificial intelligence comes in. AI tools are revolutionizing content creation, enabling businesses to efficiently generate SEO-friendly copy tailored to their…
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The Ultimate Guide to Creating a Customer Avatar
In today’s highly competitive business landscape, establishing a deep understanding of your target audience is crucial for success. As a business owner, identifying and connecting with the right group of potential customers can be the difference between building a thriving business or fading into obscurity. Enter the concept of creating a customer avatar – an…